Adaptive Offers

Stop guessing. Start knowing what saves customers.

Every cancelled subscription is a negotiation you lost. Adaptive Offers uses AI to find the perfect discount for each customer, maximizing saves while protecting your margins.

Adaptive Offers

One-size-fits-all
doesn't fit anyone

Most teams default to the same discount for everyone. A startup founder cancelling after 2 years gets the same 50% offer as a trial user who never engaged. It's inefficient. It's expensive. And now it's unnecessary.

Users receiving the same offer

How it works

AI that tests, learns, and optimizes continuously

Adaptive Offers continuously test different discount combinations across your customer base. The system learns which offers work best for different segments, maximizing both retention and revenue.

Various Dynamic Offers

Set your boundaries

Configure discount percentages from 5-95% and set discount durations from 1-12 months. The system automatically creates discount options in 5% increments and duration options in 1-month increments within your specified ranges. Or, use our intelligent defaults to start: we'll learn from your specific customer behavior.

Set your boundaries

Let it learn

The system experiments with different combinations, discovering what resonates with your specific customers. Once optimized for a customer profile, the system maintains consistent offer presentation to ensure reliable customer experience.

Let it learn

Watch it optimize

As patterns emerge, Adaptive Offers automatically shift toward the combinations that deliver the best outcomes.

Watch it optimize

See the proof

Real-time analytics show exactly how Adaptive Offers outperform your static baseline.

See the proof

Deep intelligence

Every offer backed by deep intelligence

Our system doesn't just A/B test. It learns, it analyzes customer behavior, price sensitivity, seasonal demand, and economic trends in milliseconds to deliver high-impact, personalized offers.

Various Dynamic Offers

Behavior-aware decisions

Adaptive Offers factor in customer tenure, engagement patterns, and churn risk to tailor each offer based on real user behavior.

Pricing sensitivity modelling

By learning how different customer segments respond to pricing, the system adapts discounts to maximize revenue and retention.

Seasonality & timing

Demand isn't static. Adaptive Offers respond to seasonal shifts, usage spikes, and promotional windows without manual effort.

Forward-looking predictions

We don't just react, we project. Each offer is evaluated for its impact on future retention, customer value, and revenue trajectory.

Proven results

The numbers speak for themselves

Companies using Adaptive Offers see dramatic improvements in both retention rates and revenue protection. These aren't projections—they're measured results from tens of millions of Cancel Flows.

34% higher save rates

compared to static offers

18% increase

in post-discount customer LTV

92% less time

spent debating offer strategies

47% reduction

in discount costs while maintaining retention

Built for business

Control where you need it, intelligence where you don't

Adaptive Offers balance sophisticated optimization with practical business needs. Deploy exactly how you want, with safeguards that respect your economics & existing workflows.

Precision targeting

Precision targeting

Enable Adaptive Offers per segment, per offer, or across your entire Cancel Flow, No one-size-fits-all logic required.

Rooted in your real economics

Rooted in your real economics

The system uses your actual unit economics, not generic benchmarks, to guide smarter discounting decisions.

Always measured, always improving

Always measured, always improving

Built-in validation compares every Adaptive Offer against your static baseline, so you see exactly what's working.

Intelligent defaults, zero friction

Confidence throughout

Deploy with confidence using our four-phase approach. Start with conservative settings, collect learning data, and watch maximum performance emerge over six to eight weeks.

Annual customer optimization

Annual subscribers with 12+ month billing cycles receive specialized optimizations. Discount durations automatically align to 12 months for annual customers, with separate percentage ranges configurable for this segment.

Multi-month billing alignment

For customers on two-to-11 month billing cycles, discount durations automatically synchronize with existing billing intervals, ensuring seamless renewal experiences for multi-month subscribers.

Compound growth

Every optimized offer creates cascading value

Higher retention, lower discounts

Retain more customers without over-discounting by delivering the right offer to the right person, every time.

Stronger unit economics

Protect your margins while improving lifetime value with data-driven, performance-tested offers.

More predictable revenue

Adaptive logic reduces churn variability, giving you more confidence in your forecasts.

Backed by deep infrastructure

What looks like a simple Cancel Flow offer is powered by years of learning across industries, segments, and pricing models—then continuously refined with your customer data to optimize specifically for your business.

Compound growth

Still unsure?

Frequently-asked questions

Initial performance improvements typically manifest within 2-3 weeks of implementation, with substantial optimization occurring by 6-8 weeks, depending on Cancel Flow volume.

Yes. Built-in A/B testing lets you validate performance against your static baseline.

Our intelligent defaults are based on millions of Cancel Flow interactions. You can start there and adjust as needed. Configuration changes are recommended after a 2-4 week stabilization period to avoid disrupting optimization.

Adaptive Offers work with all Churnkey-supported payment processors, including Stripe, Braintree, Recurly, and more.

Our proven 4-phase approach ensures smooth deployment: Week 1 starts with initial conservative configuration, Weeks 2-3 focus on data collection, Weeks 4-8 see optimization emergence, and Month 2+ brings ongoing optimization and refinement.

Scale your retention

Churnkey meets top industry standards for data security and compliance

See how much revenue you're leaving on the table

Join companies already using Adaptive Offers to maximize retention while protecting margins. No engineering required. See meaningful improvements through our proven 2-month optimization journey.