Stop guessing. Start knowing what saves customers.
Every cancelled subscription is a negotiation you lost. Adaptive Offers uses AI to find the perfect discount for each customer, maximizing saves while protecting your margins.
One-size-fits-all
doesn't fit anyone
Most teams default to the same discount for everyone. A startup founder cancelling after 2 years gets the same 50% offer as a trial user who never engaged. It's inefficient. It's expensive. And now it's unnecessary.
How it works
AI that tests, learns, and optimizes continuously
Adaptive Offers continuously test different discount combinations across your customer base. The system learns which offers work best for different segments, maximizing both retention and revenue.
Set your boundaries
Configure discount percentages from 5-95% and set discount durations from 1-12 months. The system automatically creates discount options in 5% increments and duration options in 1-month increments within your specified ranges. Or, use our intelligent defaults to start: we'll learn from your specific customer behavior.
Let it learn
The system experiments with different combinations, discovering what resonates with your specific customers. Once optimized for a customer profile, the system maintains consistent offer presentation to ensure reliable customer experience.
Watch it optimize
As patterns emerge, Adaptive Offers automatically shift toward the combinations that deliver the best outcomes.
See the proof
Real-time analytics show exactly how Adaptive Offers outperform your static baseline.
Deep intelligence
Every offer backed by deep intelligence
Our system doesn't just A/B test. It learns, it analyzes customer behavior, price sensitivity, seasonal demand, and economic trends in milliseconds to deliver high-impact, personalized offers.
Behavior-aware decisions
Adaptive Offers factor in customer tenure, engagement patterns, and churn risk to tailor each offer based on real user behavior.
Pricing sensitivity modelling
By learning how different customer segments respond to pricing, the system adapts discounts to maximize revenue and retention.
Seasonality & timing
Demand isn't static. Adaptive Offers respond to seasonal shifts, usage spikes, and promotional windows without manual effort.
Forward-looking predictions
We don't just react, we project. Each offer is evaluated for its impact on future retention, customer value, and revenue trajectory.
Proven results
The numbers speak for themselves
Companies using Adaptive Offers see dramatic improvements in both retention rates and revenue protection. These aren't projections—they're measured results from tens of millions of Cancel Flows.
34% higher save rates
compared to static offers
18% increase
in post-discount customer LTV
47% reduction
in discount costs while maintaining retention
Built for business
Control where you need it,
intelligence where you don't
Adaptive Offers balance sophisticated optimization with practical business needs. Deploy exactly how you want, with safeguards that respect your economics & existing workflows.
Precision targeting
Enable Adaptive Offers per segment, per offer, or across your entire Cancel Flow, No one-size-fits-all logic required.
Rooted in your real economics
The system uses your actual unit economics, not generic benchmarks, to guide smarter discounting decisions.
Always measured, always improving
Built-in validation compares every Adaptive Offer against your static baseline, so you see exactly what's working.
Confidence throughout
Deploy with confidence using our four-phase approach. Start with conservative settings, collect learning data, and watch maximum performance emerge over six to eight weeks.
Annual customer optimization
Annual subscribers with 12+ month billing cycles receive specialized optimizations. Discount durations automatically align to 12 months for annual customers, with separate percentage ranges configurable for this segment.
Multi-month billing alignment
For customers on two-to-11 month billing cycles, discount durations automatically synchronize with existing billing intervals, ensuring seamless renewal experiences for multi-month subscribers.
Compound growth
Every optimized offer creates cascading value
Higher retention, lower discounts
Retain more customers without over-discounting by delivering the right offer to the right person, every time.
Stronger unit economics
Protect your margins while improving lifetime value with data-driven, performance-tested offers.
More predictable revenue
Adaptive logic reduces churn variability, giving you more confidence in your forecasts.
Backed by deep infrastructure
What looks like a simple Cancel Flow offer is powered by years of learning across industries, segments, and pricing models—then continuously refined with your customer data to optimize specifically for your business.
Still unsure?
Frequently-asked questions
Initial performance improvements typically manifest within 2-3 weeks of implementation, with substantial optimization occurring by 6-8 weeks, depending on Cancel Flow volume.
Yes. Built-in A/B testing lets you validate performance against your static baseline.
Our intelligent defaults are based on millions of Cancel Flow interactions. You can start there and adjust as needed. Configuration changes are recommended after a 2-4 week stabilization period to avoid disrupting optimization.
Adaptive Offers work with all Churnkey-supported payment processors, including Stripe, Braintree, Recurly, and more.
Our proven 4-phase approach ensures smooth deployment: Week 1 starts with initial conservative configuration, Weeks 2-3 focus on data collection, Weeks 4-8 see optimization emergence, and Month 2+ brings ongoing optimization and refinement.
Scale your retention
Churnkey meets top industry standards for data security and compliance
See how much revenue you're leaving on the table
Join companies already using Adaptive Offers to maximize retention while protecting margins. No engineering required. See meaningful improvements through our proven 2-month optimization journey.
