Build a Healthier Subscription Business

Notes, resources, and feature launches from the team behind Churnkey

Top Resources

Churnkey's Best Practices for Customer Retention

A collection of best practices and recommendations for fine-tuning your customer offboarding strategy.

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Why churn prediction ≠ churn reduction, and what to do instead

On the inherent shortcomings of churn prediction, and how customer retention can be improved with uplift modeling and dynamic point of cancellation offers.

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4 Types of Churn and How to Prevent Them

A discussion of customer churn, revenue churn, voluntary churn, involuntary churn. Learn about each type of churn and why they are important.

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Latest Feature Launches

We release product updates every two weeks. You’ll find release notes on the big features here.

Guides and Resources

We keep up with the latest in the world of subscription retention, so you don't have to.

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