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Baird Hall

Baird Hall

Baird has bootstrapped and grown two SaaS companies to over $1M in ARR. When he isn't working, he's on the water with his wife and daughter.

What's a Normal Churn Rate in SaaS?

Experienced SaaS founders try to answer an age-old question. Is my churn rate high?
Baird Hall Dec 4, 2020
4 effective marketing channels for new SaaS founders and indie hackers

4 Effective Marketing Channels For New SaaS Founders & Indie Hackers

Learn the basics behind the marketing strategies SaaS founders use to find initial distribution.
Baird Hall Nov 11, 2020
Meet the investors that back or acquire bootstrapped and indie SaaS companies

Meet The Investors That Back or Acquire Bootstrapped and Indie SaaS Companies

While VC’s focus on 10x’ing their position as quickly as possible, these investors focus on holding long-term positions in bootstrapped and indie companies.
Baird Hall Oct 21, 2020
Using freemium to fuel SaaS growth

Using Freemium to Fuel SaaS Growth

Is freemium the right pricing model for your SaaS business? Review the Pros & Cons behind using Freemium to Grow SaaS Revenue.
Baird Hall Oct 1, 2020
Retention is the most important revenue growth metric

Retention is the Most Important Revenue Growth Metric

Why high customer churn is the biggest threat to SaaS businesses.
Nick Fogle, Baird Hall Sep 17, 2020
What a proper offboarding cancelation flow should look like for a SaaS in 2020

What a proper offboarding cancelation flow should look like for a SaaS in 2020

How to properly walk users that are canceling through the process (and how to save them).
Nick Fogle, Baird Hall Sep 16, 2020

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