34 Podcasts for SaaS Founders
The best podcasts that tackle different topics around building SaaS products.
On the lookout for great podcasts as someone growing a SaaS tool? At ChurnKey, we've compiled a list of podcasts that tackle different topics around building SaaS products. Read on to find out!
1. The SaaS Podcast
Host
Omer Khan
About the podcast
Omer Khan interviews SaaS founders from around the world. Expect in-depth insights on the founders' journey, the personal struggles they had to endure to grow their businesses, and mental frameworks to become successful in growing a SaaS product.
Why we love it
Omer really goes into the human side of growing a SaaS business. While the interviews offer great insights on how to grow a SaaS product, it also dives deep into the personal stories and vision of the founders.
Recent episodes to listen to
Veed.io - Lessons on Bootstrapping a SaaS to $2M ARR - with Sabba Keynejad
5 Steps to Nailing Your SaaS Product Positioning - with April Dunford
SaaS Growth Marketing: Zero to $2M ARR in 18 Months - with Chris Ronzio 209
Where to listen
Social Media
Website
2. The Official SaaStr Podcast
Host
Jason Lemkin
About the podcast
Jason Lemkin interviews SaaS founders, operators, and investors for great tips, insights, and tactics in growing and scaling a SaaS business. With guests ranging from startup founders to enterprise directors, this podcast covers several different topics for all types of SaaS founders.
Why we love it
This podcast is all-encompassing and really gets into the specifics behind growing SaaS businesses that have achieved scale. As such, it offers useful and actionable insights both on the general aspects of growing SaaS and on more specialized topics on sales, marketing, and product development. This is a great podcast if you want to get updated on the SaaS industry as a whole.
Recent episodes to listen to
How to Market at Mass Scale with Whereby | SaaStr
How to Win When There are 1000 Players in Your Market | SaaStr
SaaStr's Top 10 Most Popular Podcasts Of All Time
Where to listen
Social Media
Website
3. Scaling Dev Tools
Host
Jack Bridger
About the podcast
Scaling DevTools is a podcast focused on building and selling software for developers. Each episode sees host Jack interview a DevTool founder on what has and hasn’t worked when it comes to growth.
Why we love it
Developers can be sceptical about anything salesy, and so many traditional marketing strategies fall flat with developers. Scaling DevTools helps us discover what actually resonates with developers by interviewing founders behind software like Supabase, ngrok and Churnkey (woo!).
Episodes to listen to
Go Slow & Build Good Things - Rob Moore, Co-Founder & CTO of Churnkey
PMF is One Pivot Away - Ant Wilson, Cofounder & CTO of Supabase
Great Developer Experience - Alan Shreve, Founder & CEO of ngrok
Where to listen
Social Media
Website
4. The Top - SaaS Interviews with CEOs, Startups, Founders
Host
Nathan Latka
About the podcast
Every day, SaaS entrepreneur and investor Nathan Latka interviews SaaS founders for 15 minutes to discover the ins and outs behind growing a SaaS. From bootstrapped to venture-backed businesses, Nathan asks hard-hitting questions on revenue and growth. This podcast is a handy resource for anyone involved in growing a SaaS business and who wants to hear about the growth numbers of emerging SaaS companies.
Why we love it
Nathan doesn't kid around. Placing founders in the hot seat, Nathan asks straightforward questions about the company's growth, trajectory, and sometimes even income reports. If something does not seem right, he's quick to call that out. While this can often leave interviewees flustered and at times even retracting back on their previous statement, it brings vital insights on what it takes to grow a SaaS business.
Recent episodes to listen to
How UseTopic Bootstrapped to $20k in MRR in 12 Months
Wild! He Presold $250k Of His SaaS Idea. Now wants to beat SEMRush
SaaS CEO Launches PPE Factory, $10m Sales of Surgical Masks, American Made
SEO Secrets from Shopify, G2 Head of SEO Strategy
Where to listen
Social Media
Website
5. Indie Hackers
Host
Courtland Allen
About the podcast
The official Indie Hackers podcast interviews bootstrappers and founders who are growing their online business and living the indie hacking lifestyle. This is one of the most popular podcasts out there for scrappy SaaS and other online bootstrappers, and for good reason. Episodes range from being packed with tactics on growth, such as the interview with Julian Shapiro of BellCurve, to aspirational, including the time when Rand Fishkin of Moz and SparkToro was $500,000 in debt.
Why we love it
This podcast offers a fresh take on what it takes to build an online business. Many of the indie hackers interviewed are scrappy bootstrappers who don't follow the Silicon Valley dogma of growth at all costs. At the same time, Courtland has an effortless conversational style that makes his interviews very easy to listen to.
Recent episodes to listen to
Indie Hacking in the Passion Economy with Li Jin of Atelier
Building a $38k/Month SaaS Business as a Solo Founder with Jordan O'Connor of Closet Tools
Where to listen
Social Media
Website
6. Indie Bites
Host
James Mckinven
About the podcast
Relatively new in the scene, Indie Bites offers 15-minute conversations with indie hackers that have profitable small businesses. Hear stories on how they've come up with their ideas, validated them, acquired their first customers, and created a sustainable income stream in the process.
Why we love it
Indie Bites is excellent for short, and engaging listen that brings in even more value after a replay or two. James meticulously edits long conversations into 15 minutes, which means that every minute in this podcast feels intentional.
Episodes to listen to
How Pat Walls made $20k in 2 weeks from his SEO course - Pat Walls, Starter Story
Building a SaaS with just one hour every day - Mubashar Iqbal (Mubs)
What it takes to build a community - Rosie Sherry, Indie Hackers
Building Marketing Examples to 30k email subscribers - Harry Dry, Marketing Examples
Where to listen
Social Media
Website
7. Build Your SaaS – Bootstrap in 2020
Hosts
Jon Buda and Justin Jackson
About the podcast
As the title says, this podcast is all about the experiences of 2 co-founders in bootstrapping Transistor, a SaaS tool for podcasters. In this podcast, they talk about different topics regarding growing a bootstrapped SaaS business, from the prosumer SaaS market to founder anxiety behind growing a business.
Why We Love It
Jon and Justin are charismatic. They're frank and honest about their own experiences and struggles in building Transistor.fm. This is a great podcast if you want to hear honest conversations about growing a SaaS business from those who have their skin in the game.
Episodes to listen to
How fragile is the prosumer SaaS market?
Jason Fried – you can't control the market
What it takes to launch a SaaS
Where to listen
Social Media
Website
8. The Bootstrapped Founder
Host
Arvid Kahl
About the podcast
Arvid Kahl's podcast is an offshoot of his popular blog of the same name. This is a weekly show, where he talks about what he's published in the blog and what's he's learned in the world of SaaS bootstrapping.
Why we love it
This is an excellent podcast for early-stage bootstrapped founders who need useful tactics and mental frameworks to scale their business. Arvid is also really open about how he quickly grew his Twitter audience from 400 followers in 2019 to having 13,200 followers two years later.
Episodes to listen to
When Your Business Gets Cloned
Where to listen
Social Media
Website
More SaaS Podcasts To Subscribe To
We love all of the following podcasts as well! Check them out.
- Startup to Last
- Startup Therapy Podcast | Startups.com
- The Startup Chat
- The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing | RedCircle
- The Marketing Automation Discussion
- The Partnered Podcast
- Metrics that Measure Up - Business Podcast | Podchaser
- The Growth Hub: B2B SaaS Marketing Podcast by Advance B2B
- Protect the Hustle
- SaaS Product Chat
- How The F*ck - Marketing leaders share their secrets
- Notion Capital - enterprise tech startups
- Knowledgebase Ninjas
- Sales Success Stories Podcast
- Dan Martell – Let's Scale your SaaS Business Now
- FINITE: B2B Marketing Podcast for Tech, Software & SaaS
- UI Breakfast: UI/UX and Product Strategy for SaaS Companies — UI Breakfast
- B2B SaaS Marketing Snacks | Kalungi
- SaaS Boss - Podcast.co
- The SaaS Marketing Show
- SaaS Pirates – Podcast & Community
- The SaaS Venture
- Episodes | The SaaS Revolution Show
- The Startups For the Rest of Us Podcast
- Gain Grow Retain: B2B SaaS Customer Success
- B2B Revenue Leadership - CEO, CRO, CMO, VC, Sales and Marketing Startup SaaSHow I Launched This: A SaaS Story from Google Cloud
Are You a SaaS Founder Fighting Churn?
We’re excited to be leveraging the latest churn prevention patterns to help you grow your SaaS businesses. Our smart cancellation flow can help you reduce churn and grow your SaaS revenue, especially if:
- Your current monthly customer churn rate is greater than 5%
- You have more than 100 active subscriptions (if you have more than one cancellation a day, Churnkey will almost certainly give your growth ceiling a significant bump)
- You use Stripe as a payment provider (support for more payment providers coming soon)
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