Blog

Product Releases

Product launches, feature updates, and platform improvements at Churnkey.

Becoming retention infrastructure: MCP, open source SDK, and hosted Cancel Flows

Product Releases

Becoming retention infrastructure: MCP, open source SDK, and hosted Cancel Flows

Churnkey is becoming the layer powering retention wherever it happens. Introducing our MCP server, open-source cancel flow SDK, and Hosted Cancel Flows.

Scott Hurff
Scott Hurff · May 28, 2026
Launch: Cancel Flow follow-up questions

Product Releases

Launch: Cancel Flow follow-up questions

Churnkey's Cancel Flow surveys now support single choice, multiple choice, and hybrid follow-up questions. Turn freeform cancellation feedback into structured data you can act on.

Scott Hurff
Scott Hurff · February 24, 2026
Launch: the next generation of Cancel Flow A/B testing

Product Releases

Launch: the next generation of Cancel Flow A/B testing

With Cancel Flow A/B Testing 2.0, you get deep statistical rigor, documented decisions, and extensive LTV tracking.

Scott Hurff
Scott Hurff · February 2, 2026
Coming October 1: “intelligence,” our new line of breakthrough retention products

Product Releases

Coming October 1: “intelligence,” our new line of breakthrough retention products

Announcing Churnkey Intelligence, a new line of AI products trained on over 700 million tracked billing events and nearly $550 million in additional LTV retained for our customers.

Scott Hurff
Scott Hurff · September 16, 2025
Launch: A/B testing for Payment Recovery campaigns

Product Releases

Launch: A/B testing for Payment Recovery campaigns

You can now run A/B tests across email and SMS Payment Recovery campaigns, with full control over copy, timing, subject lines, retry logic, incentives—you name it.

Scott Hurff
Scott Hurff · August 8, 2025
Launch: automatic translations for Cancel Flows and support for 45 new languages

Product Releases

Launch: automatic translations for Cancel Flows and support for 45 new languages

With one toggle, Churnkey will translate your Cancel Flow into multiple languages—no more duplicating flows, no more managing multiple segments. Translated Cancel Flows perform 46% better than non-translated flows.

Scott Hurff
Scott Hurff · June 17, 2025
Launch: Feedback AI v2 is now live for all

Product Releases

Launch: Feedback AI v2 is now live for all

You already know that collecting feedback during the cancellation process is one of the most valuable things you can do. It's direct from the customer, tells you exactly why they're thinking of leaving, and provides priceless insights you can use to improve your product, service, and ultimately, your

Nick Fogle
Nick Fogle · June 3, 2025
Launch: billing contacts API, Payment Recovery campaign previews, and more

Product Releases

Launch: billing contacts API, Payment Recovery campaign previews, and more

If your product supports multiple seats or roles, payment recovery campaigns can get tricky. Who's the right person to contact? Should you loop in multiple people? How does that even work? With our Billing Contacts API, we'll solve this for you.

Scott Hurff
Scott Hurff · November 25, 2024
Launch: churn metrics to track and improve churn

Product Releases

Launch: churn metrics to track and improve churn

You can’t improve what you don’t measure—and that’s especially true for retention. At Churnkey, we know retention is the lifeblood of every subscription business, which is why we’re excited to launch Churn Metrics. 🎉 With Churn Metrics, you’ll instantly access insights like churn rate, voluntary

Scott Hurff
Scott Hurff · September 30, 2024
Launch: SMS Payment Recovery

Product Releases

Launch: SMS Payment Recovery

SMS is a natural extension of our payment recovery ecosystem, performing 3-4x better than email campaigns. Better yet, SMS doesn't add any more burden to your dunning campaign setup.

Scott Hurff
Scott Hurff · September 5, 2024
Launch: Payment Recovery analytics 2.0

Product Releases

Launch: Payment Recovery analytics 2.0

Understand Payment Recovery trends and opportunities with all-new date selectors, modernized tooltips, and improved data visualizations across topline metrics, payment status, recovery methods, and more.

Scott Hurff
Scott Hurff · July 25, 2024
Launch: Reactivations, reimagined

Product Releases

Launch: Reactivations, reimagined

Churnkey Reactivations have a new campaign type. One-Time Campaigns blend effortless targeting, revenue tracking, channel marketing, and a customer-centric reactivation flow that optimizes conversion while building trust.

Scott Hurff
Scott Hurff · July 24, 2024
Launch: Reactivations

Product Releases

Launch: Reactivations

The goal of Reactivations is to help you realize more revenue without much effort. You serve a bevy of unique customer segments and your retention efforts should reflect that reality.

Scott Hurff
Scott Hurff · January 3, 2024
Launch: customer health

Product Releases

Launch: customer health

Customer Health helps you and your team be more strategic with your time: know when to engage your best customers, predict at-risk revenue, and address problems before they become unrecoverable.

Scott Hurff
Scott Hurff · December 7, 2023
Preview: customer health, Reactivations, and precision payment retries

Product Releases

Preview: customer health, Reactivations, and precision payment retries

Announcing Customer Health, Reactivations, and Precision Payment Retries, all new products coming soon to Churnkey.

Scott Hurff
Scott Hurff · October 25, 2023
Launch: segmented Payment Recovery and trended cancel reasons

Product Releases

Launch: segmented Payment Recovery and trended cancel reasons

Last month, we brought you AI-centric product improvements with a single goal: to help you build a better product. The first—an extension of Insights AI—sorts through your qualitative cancel flow feedback, categorizes, and sources up to 15 of the most useful, relevant, and urgent pieces. And the

Scott Hurff
Scott Hurff · August 29, 2023
Launch: build better products with our AI

Product Releases

Launch: build better products with our AI

Sharing raw customer feedback with your team is one of the best ways to spark grounded, effective, and satisfying product improvements. Yes, but: sourcing helpful customer feedback can be a full time job in and of itself. You need to vet it, categorize it, and send it to the right

Scott Hurff
Scott Hurff · July 27, 2023
Preview: "build with AI" writes and rewrites your Cancel Flows for you

Product Releases

Preview: "build with AI" writes and rewrites your Cancel Flows for you

There's nothing worse than a blank text box and a blinking cursor, especially when you're just starting out with cancel flows. That changes with "Build with AI." How "Build with AI" works for creating new cancel flows * Tell Churnkey AI about your customers, if you have any goals

Scott Hurff
Scott Hurff · July 11, 2023
Launch: managed email-verified Cancel Flows

Product Releases

Launch: managed email-verified Cancel Flows

Cancel flows are powerful for every type of subscription business, including those that don't have traditional customer account configurations. Think accounts that are verified by something other than a password, or subscriptions that live on no-code platforms. Fall into any of these categories? We've got you covered

Scott Hurff
Scott Hurff · May 19, 2023
Launch: live variables unlock even more personalization at scale

Product Releases

Launch: live variables unlock even more personalization at scale

Live Variables surfaces your customer's data. That means you can include everything from name fields to key metrics.

Scott Hurff
Scott Hurff · April 13, 2023
Launch: Cancel Flow A/B testing

Product Releases

Launch: Cancel Flow A/B testing

Churnkey’s Cancel Flow is the most modern, adaptable, and easy to use in the subscription industry. A/B tests simplify your decision-making process.

Scott Hurff
Scott Hurff · January 24, 2023
Launch: Cancel Flow design 2.0

Product Releases

Launch: Cancel Flow design 2.0

Offering the subscription industry’s best cancel flow is continually our top priority, and that means creating an experience that's straightforward, intuitive, and enjoyable for your customers. I’m thrilled to introduce the next phase of our cancel flow experience. It’s designed to make the best impression on your behalf and fit cleanly into your design stack.

Scott Hurff
Scott Hurff · January 24, 2023
Launch: explore every customer’s journey with timelines

Product Releases

Launch: explore every customer’s journey with timelines

Customer Timelines give you a clear rollup of how every customer responds to invoices, cancel flows, and payment recovery efforts.

Scott Hurff
Scott Hurff · December 23, 2022
Launch: block functionality for paused and past-due accounts without any dev time

Product Releases

Launch: block functionality for paused and past-due accounts without any dev time

Pause and Past Due Walls make life easier for both our Cancel Flow and Failed Payment Recovery automated retention products.

Scott Hurff
Scott Hurff · December 6, 2022
Launch: improve failed Payment Recovery rates with our intelligent retries

Product Releases

Launch: improve failed Payment Recovery rates with our intelligent retries

Churnkey Intelligent Retries uses machine learning and algorithmic processing on data from billions of transactions to know when, how, and why a payment will likely succeed. The effect: boosted recovery rates by 4-12%. That's big.

Scott Hurff
Scott Hurff · November 17, 2022
Launch: win back “quiet cancellers” with dunning offers

Product Releases

Launch: win back “quiet cancellers” with dunning offers

With Dunning Offers, you turn a risky customer segment into a revenue expansion opportunity. It’s a unique chance to re-engage Quiet Cancellers who need to find a new price equilibrium with your product.

Scott Hurff
Scott Hurff · November 12, 2022
Launch: extend free trials and convert more customers automatically

Product Releases

Launch: extend free trials and convert more customers automatically

Trial extensions are now available as a new offer within every Churnkey cancel flow. Convert more trialing customers and discover more effective trial durations, automatically.

Scott Hurff
Scott Hurff · November 2, 2022
Launch: modern dunning for modern companies

Product Releases

Launch: modern dunning for modern companies

We are launching a modern approach to dunning. Everyone gets their first month free. And every business making less than $25K MRR gets it for free, forever.

Scott Hurff
Scott Hurff · August 31, 2022
Launch: Churnkey Stripe app

Product Releases

Launch: Churnkey Stripe app

Integrating the best of Churnkey's dashboard with Stripe's new app marketplace

Nick Fogle
Nick Fogle · July 12, 2022
Launch: insight AI for customer feedback analysis

Product Releases

Launch: insight AI for customer feedback analysis

Churnkey launches a neural net to synthesize freeform customer feedback and help companies boost customer retention.

Nick Fogle
Nick Fogle · April 26, 2022
Launch: fresh dashboard with powerful new metrics

Product Releases

Launch: fresh dashboard with powerful new metrics

Today, we’re officially launching Churnkey’s new dashboard and introducing a new metric: Boosted Revenue.

Scott Hurff
Scott Hurff · April 6, 2022
Launch: customer segmentation for targeted Cancel Flows

Product Releases

Launch: customer segmentation for targeted Cancel Flows

Use our new Customer Segments to reduce voluntary churn with targeted cancel flows. That means that you can target specific customers and serve up unique cancel flows for each of them.

Scott Hurff
Scott Hurff · October 18, 2021
Churnkey springtime product updates

Product Releases

Churnkey springtime product updates

This month we released free SaaS churn tools, new dashboard reporting tools, and an update on how paused customers are handled. Read up for more info.

Nick Fogle
Nick Fogle · April 14, 2021