Launch: Feedback AI v2 is now live for all

You already know that collecting feedback during the cancellation process is one of the most valuable things you can do. It's direct from the customer, tells you exactly why they're thinking of leaving, and provides priceless insights you can use to improve your product, service, and ultimately, your retention.

But let's be honest — wading through tons of freeform text feedback? Analyzing it manually to find meaningful patterns and understand the real impact on your business? That's always been a pain point. It's time-consuming, prone to human error, and hard to connect directly to your bottom line.

That's precisely why we built Feedback AI v2.

We've taken all the power of AI and applied it to the challenge of organizing and understanding that critical qualitative data. This isn't just an update; it's a phenomenally better way to make sense of messy free text feedback and turn it into actionable intelligence for maximum business benefit.

So, What's New and Improved in Feedback AI v2?

With this new version, every single piece of feedback your business receives through your Churnkey Cancel Flows is now automatically processed and enriched, giving you unprecedented clarity:

• Intelligently Categorized: Our AI automatically understands the sentiment and topic of the feedback, sorting it into intuitive categories. Quickly see the most common reasons customers are leaving — Is it pricing? A missing feature? Low usage? This instant categorization saves you hours of manual review.
• Tied Directly to Lost MRR: This is huge! Feedback AI v2 connects the feedback directly to the Monthly Recurring Revenue (MRR) associated with that customer. Understand the real financial impact of each churn reason and prioritize fixing the issues that affect your most valuable customers.
• Fully Searchable, Sortable, and Enriched with Metadata: Dive deep into your feedback data with powerful filtering options. Search for specific keywords, sort by date or lost MRR, and filter by plan, customer segment, or other metadata. This makes finding specific comments or drilling down into niche issues incredibly easy.

Feedback AI v2 transforms that stream of raw feedback into a clean, organized, and powerful dataset. It helps you move beyond just collecting feedback to truly understanding it, identifying trends you might miss manually, and quantifying the impact of churn drivers.

This level of insight is a game-changer for product teams, marketing, sales, and customer success — essentially, anyone focused on improving the customer experience and boosting retention.

We're thrilled to make this powerful tool available to help you gain deeper insights and make smarter decisions based on what your customers are telling you at that critical moment of cancellation.

Ready to Put Feedback AI v2 to Work?

Feedback AI v2 is now live and automatically available for all customers on Starter, Scale, and Enterprise accounts.

Sign in to your Churnkey dashboard now to explore the new Feedback AI v2 and start uncovering those crucial insights!

Got questions or want to see a personalized walkthrough? Just reach out to your account manager or our support team — we're here to help you get the most out of this powerful new tool!

The Churnkey Team