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Scott Hurff

Scott Hurff

How to Build Cancellation Surveys that Reduce Churn (with Examples)

How to Build Cancellation Surveys that Reduce Churn (with Examples)

Whether you call them exit surveys or cancellation surveys, one thing is for certain — they can be one of the most effective tools in your arsenal for reducing churn. And we all know that churn is one of the biggest hurdles for SaaS companies. But one of the best ways
Scott Hurff May 2, 2023
Here Are the Best Practices for Customer Cancel Flows for Subscription Companies

Here Are the Best Practices for Customer Cancel Flows for Subscription Companies

For any subscription company—whether it's SaaS, e-commerce, or anything else— tasteful customer cancel flows are the most underrated and under-utilized tools when it comes to churn reduction. Customer churn is always a concern for any subscription-based company. And churn isn’t just a one-time hit — it’s
Scott Hurff Apr 27, 2023
The Guide to Customer Churn Analysis

The Guide to Customer Churn Analysis

Churn is customers leaving your business. And for any SaaS company, understanding what churn is and how to analyze it is a core pillar for building a successful subscription business, whether it's SaaS, e-commerce, or a general subscription model. Beecause just a 5% reduction in customer churn could
Scott Hurff Apr 26, 2023

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