How to Calculate TAM, SAM, and SOM
How to understand your market size and plan more strategically.
Guides
We keep up with the latest in the world of subscription retention, so you don't have to.
Using Cohort Analysis To Reduce SaaS Churn
Learn how to understand cohort analysis and use it to improve your subscription metrics.
The SaaS Founder's Guide to Inflation
Why don't software founders adjust pricing more frequently, testing higher price points, or at least peg their monthly rates to inflation?
An in-depth guide to churn prevention
Get proactive about churn prevention with eight proven strategies to keep customers happy.
How to Measure and Analyze Your SaaS Churn
Understand the four types of SaaS churn, how to calculate each type, and what we believe are the best ways to increase your growth ceiling.
Defining Your SaaS Magic Number & the Best Practices to Improve It
Your SaaS magic number can pull back the curtain on your sales and marketing dollars’ efficiency.
B2B SaaS Retention Guide: Strategies, Examples & Tools to Adopt
Learn all you need to know about automating B2B retention.