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Churn

An in-depth guide to churn prevention

An in-depth guide to churn prevention

Get proactive about churn prevention with eight proven strategies to keep customers happy.
Scott Hurff May 12, 2022
The difference between B2B and B2C churn rates

The difference between B2B & B2C churn rates

Key definitions and industry benchmarks when it comes to churn, as well as the difference between B2B, B2C, and prosumer churn rates.
Scott Hurff Apr 7, 2022
How to measure and analyze your SaaS churn

How to Measure and Analyze Your SaaS Churn

Understand the four types of SaaS churn, how to calculate each type, and what we believe are the best ways to increase your growth ceiling.
Scott Hurff Mar 31, 2022
B2B SaaS churn rate guide, benchmarks and how to improve

B2B SaaS Churn Rate Guide, Benchmarks & How to Improve

Understanding your B2B SaaS churn rate is essential for evaluating marketing effectiveness and improving your bottom line.
Scott Hurff Mar 2, 2022
Churn analysis: from measurement to prevention

Churn Analysis: From Measurement to Prevention

If you're struggling to analyze churn, we’ll share what we've learned over almost a decade of running SaaS companies.
Scott Hurff Jun 4, 2021
How churn affects SaaS company valuations

How Churn Affects SaaS Company Valuations

Whether you are preparing to sell your SaaS company or want to know its worth, churn rate carries significant weight in your company’s valuation.
Scott Hurff Apr 22, 2021
When should I start focusing on SaaS churn?

When Should I Start Focusing On SaaS Churn?

As a SaaS founder, when should you focus on churn? The short answer is that it's never too late. Here is how to get started evaluating and reducing SaaS churn.
Scott Hurff Apr 12, 2021

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