What are the Average and Good Churn Rates for SaaS?
Experienced SaaS founders try to answer an age-old question. Is my churn rate high?
Churn
Churn Analytics: Easiest Way to Calculate and Track
The six cardinal churn analytics to track are: revenue churn, customer churn, involuntary churn, voluntary churn, retention cohorts and cake charts. Churnkey is the easiest way to keep a pulse on them.
Outsourced Churn Management: Who, How, and Alternatives
You can work with someone from the Reforge Collective, Growthmentor, churn focused advisors like Dan Layfied. Another way to search would be to look for people who have written about churn on Substack or has created Reforge artifacts.
Churned ARR: How to Track It?
Learn how to calculate churned ARR across different tools. Understand why tracking churn is the most critical metric of your subscription business.
SaaS Valuation Calculator: How Churn, Growth Rate, and Profit Impacts Valuation
We've been through the trenches ourselves. First by selling our bootstrapped company, Wavve, to Calm Capital, and more recently raising $1.5 million for Churnkey’s growth. These experiences taught us what really drives investor value in the SaaS landscape.
Most SaaS valuation calculators focus only on growth
Membership Churn: Benchmarks, Calculator and Best Practices to Improve Churn
Membership churn refers to the percentage of members who cancel or do not renew their subscriptions over a given period. View membership churn rates of gyms, Costco, Amazon Prime and WeWork.
Unusually High Churn Rate: Benchmarks and How to Fix?
Anything over 46% annual churn ie 5% monthly is high for B2B mid-market and B2C companies. For enterprises, anything above 22% annual or 2% monthly is considered high.