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Write for Conversions, Build a Bigger SaaS: Copywriting Advice From Joanna Wiebe

Write for Conversions, Build a Bigger SaaS: Copywriting Advice From Joanna Wiebe

We discussed the role of AI and copywriting, what you need to be doing to convert more leads into clients with your writing, and the most ridiculous tactics within conversion copywriting that work, but really shouldn't.

Churn Rates for Streaming Services: How Sticky Are Hulu, Disney+, Netflix, and Apple TV+? (Updated Q1 2024)

Churn Rates for Streaming Services: How Sticky Are Hulu, Disney+, Netflix, and Apple TV+? (Updated Q1 2024)

Streaming services were pioneered by Netflix in 2007, with Hulu launching publicly in 2008. It took until November 2019 for both Disney+ and Apple TV+ to launch. Streaming Service Customers Today, each streaming service has millions of customers: * Hulu has 48.5 million paying subscribers * Netflix has 247.1 million

Jay Nathan

Seven Pieces of Advice From Customer Success Veteran Jay Nathan

Jay is one of the foremost customer success experts in the world and a major thought leaders in the Customer Success space. He'll teach you how how to scale your customer success organization.

The Benefits of Dunning Offers: Improved Payment Recovery Rates & Reduced Cancellation Risk

The Benefits of Dunning Offers: Improved Payment Recovery Rates & Reduced Cancellation Risk

“Churn” is an abstraction of something very real and concrete: rejection. That's why we approach every touchpoint in your customer’s journey by remembering that there's a human behind every interaction: someone with a wakeup routine, bills to pay, who has family and friends and emotions.

When your product has a soul

When your product has a soul

It’s your customers who are the ultimate inspiration and your reason for existence. Not your competitors.

"Churn" isn't a metric, it's people rejecting you—grow from it

"Churn" isn't a metric, it's people rejecting you—grow from it

The term churn is dehumanizing. What we’re really talking about when we talk about churn is rejection.

Want to Win Back Customers Who Cancel? Get Personal.

Want to Win Back Customers Who Cancel? Get Personal.

The key to successful winback campaigns is personalization and timing.