Coming October 1: “Intelligence,” our new line of breakthrough retention products

Since we started Churnkey nearly five years ago, we've quietly built one of the most unique datasets in the subscription industry. The scale is immense: tens of millions of cancellation sessions, over 700 million tracked billing events and nearly $550 million in additional LTV retained for our customers.

But scale isn't the story. The story is what the next phase of Churnkey can do for your revenue. On October 1st, we'll show you.

Let’s face it: improving retention is still a thankless job

Your job is to drive user and revenue growth, innovate, get closer to your customers—not babysit churn metrics. But retention demands constant, tedious work. The kind that can burden even the most high-functioning teams. There are endless experiments to run, research to perform, data to analyze, threads to pull...rinse, repeat.

Today's retention stack makes it even worse. You're stuck with a maze of duct-taped tools, each solving 5% of the problem: an in-house cancellation survey that gets abysmal response rates and dumps feedback into a CSV nobody ever reads. Payment recovery emails that aren’t aware of why payments are failing. Analytics dashboards that show you problems but can't fix them. Every tool, operating in isolation, missing the bigger picture.

Now, if you’re using Churnkey, life, as they said in the 1990s, is peachy. You’ve got our platform and our expertise working in your corner. You see how everything we do is built to generate positive ROI for your business or department.

But here’s the thing: there’s more that can be done for you. That’s the key thing our customers have been asking of us since we started:

“What else can Churnkey do for me?”

Coming October 1: a new phase for Churnkey

For as good as Churnkey is at clarifying, simplifying, tracking, and improving your business’ retention, it still requires a number of decisions from you and your team: which segments to create, which offers to…offer, when to leverage SMS for Payment Recovery, which languages to prioritize for translation, A/B test to run, etc.

It’s time for us to finally take that work off of your plate.

Over the past six months, we’ve invested heavily in data analysis, AI training, and incorporating feedback from you. What we’ve come up with is the beginning of a new phase in our history.

Because we’ve discovered that AI, armed with our unique dataset, is the perfect partner to augment your team. Churnkey can now perform the analysis, surface the insights, and identify actions to take for you to retain even more customers and recover even more payments. And in the end, you still make the strategic calls that matter.

Time to make introductions. Say hello to our new product line: Churnkey Intelligence.

Churnkey Intelligence: your new Retention OS

For our initial release on October 1, Churnkey Intelligence will offer five new products, each trained on our massive dataset to handle a specific aspect of retention. Together, they learn from every interaction, share context across touchpoints, and get more effective over time.

One platform, multiple specialized agents, all working to protect your revenue while you focus on growth. It's like having a team of analysts who never sleep, never miss a pattern, and get smarter with every interaction.

Adaptive Offers

Every cancellation is a negotiation, and right now it's too easy to offer everyone the same discount. Your best customer gets the same 50% off as someone who barely logged in. It's expensive and it's unsophisticated.

Instead of guessing if 20% or 30% off will save a certain account, chances are that Adaptive Offers already knows. Adaptive Offers learns what each customer actually needs to stay, testing different combinations to find the minimum discount that works. No more leaving money on the table with customers who would've stayed for less, or losing valuable accounts to rigid playbooks. Just set your offer boundaries and let Adaptive Offers do the work for you.

Account Agent

Money leaks from your business on a weekly basis in ways you haven't noticed. Spanish speakers struggling with English-only flows. Enterprise accounts missing Payment Recovery campaigns. That winning A/B test from three months ago, still sitting, undeployed.

Account Agent catches what you're too busy to see, and packages them up into weekly opportunities alongside guided one-click fixes. Keep doing what you do best while retention improves itself. Account Agent will always be scouring your data to find new opportunities.

Automatic Translations

One toggle, 50 languages: Cancel Flows and Payment Recovery campaigns will respect your customers’ language of choice.

From our research, we found that translated Cancel Flows alone save 46% more customers. Yet most companies don’t have the resources to prioritize translations, losing Spanish speakers, German customers, Japanese subscribers who are left out.

One toggle now translates everything. No manual translations, no agencies, no missed international revenue.

Ship globally without thinking globally: your customers’ entire retention experience, perfectly translated.

Cancel Flow Compliance Suite

California wants one-click cancels. Germany requires consent checkboxes. France mandates specific disclosure language. New York just changed their rules again. Every state, every country, different rules—and you're supposed to track them all while shipping product.

But with Churnkey’s Compliance Suite, your Cancel Flow now automatically adapts to every jurisdiction's requirements. One flow, infinite compliance variations. No lawyers needed, no quarterly audits, no panicked updates when laws change.

Now, you can stop worrying about regulations and let Churnkey handle compliance for you.

Feedback AI

Your customers tell you exactly what's broken when they leave. Problem is, you're drowning in their feedback—hundreds of cancellation reasons, support tickets, survey responses. All signal, no time to process it.

Feedback AI reads all of your cancellation feedback, finds patterns, and ties each reason to lost MRR. "Missing integrations" = $47K/month. "Too expensive" = $23K/month. Raw feedback becomes dollar-weighted priorities.

You’ll transform mountains of unstructured feedback into boardroom-ready intelligence. No manual tagging. No complex analytics. Just instant, actionable patterns that show exactly why customers leave and what would make them stay.

Stop guessing why customers churn. Start knowing what to fix first.

October 1: See Intelligence in action

Join us for our announcement event, where we'll walk you through every release in detail, and what to expect beyond these new products.

Want to skip to the good part? Have a brief chat with our team before October 1. They can give you a preview of what’s to come and get you ready for when Intelligence drops.

See you soon.