Blog
Retention
Retention tactics, frameworks, and customer interviews. Practical playbooks for SaaS teams.
Retention
Gross retention vs. net retention vs. logo retention: what they are & how to optimize them
Learn how to properly track these important SaaS Metrics and better understand what they mean for your business.
Retention
10 customer retention KPIs & metrics: with free KPI dashboard
Understand 10 customer retention KPIs and metrics to see how well you retain your customers. Plus, explore several ways to improve them.
Retention
17 customer retention examples from successful companies
What do billion dollar companies know about retention that others don't? This is a list of examples from Oreo, Spotify, Calendly, Canva, and many more.
Retention
Renewal rate vs retention rate: the differences
Renewal rate works for subscription businesses whereas retention rate works for all businesses. See the most important differences between the two and how to improve them.
Retention
Retention cohort analysis: four simple ways
There are four ways to analyze a churn or retention cohort chart. Vertically, horizontally, diagonally, and by monitoring outlier events.
Retention
Customer retention curve: calculator, definition, examples
There are four types of retention curves: declining, flat, and smile curve. You measure active users (# or % or $) on the x axis. And how that number changes over time.
Retention
Retention automation separates growth heroes from growth zeroes
Even a 1% improvement in your retention rate can increase your growth ceiling or MRR by 10%. Retention automation is what makes it a reality.
Tools
Churn rate vs retention rate: two sides of the same coin?
Like the two-faced Greek God, Janus, retention rate and churn rate are intertwined.
![Calculate customer retention rate and revenue retention [calculator]](/images/blog/customer-retention-rate-calculator/retention-rate-calculator-2.webp)
Retention
Calculate customer retention rate and revenue retention [calculator]
A free customer retention rate calculator to understand the health of your business. Learn how calculating dollar retention rate can change the trajectory of your subscription business.
Guides
How to predict churn and improve retention
When churn prediction is done well, it can allow your SaaS company to identify at-risk customers and retain them before they churn.
Guides
Churnkey's best practices for customer retention
A collection of best practices and recommendations for fine-tuning your customer offboarding strategy.
Retention
How subscription pauses and trial extensions increase retention and decrease churn
There are times when customers hit the cancel button. When you run into those instances, offer subscription pauses or trial extensions.
Retention
The 4 best customer retention software tools
Customer retention software helps businesses keep track of their customers and improve customer retention rates. The software can help businesses track customer behavior, preferences, and purchase history. It can also help businesses identify at-risk customers and deploy retention strategies.
Retention
The digital customer journey: how to optimize acquisition and retention (with examples)
The key to combating churn and retaining happy customers lies in managing their digital journey and personalization to match their needs at every stage of the process
Retention
B2B SaaS retention guide: strategies, examples & tools to adopt
To maintain happy and loyal subscribers requires creativity and sustainable tactics. That’s where customer retention strategies and tools come at hand to automate this process for you
Retention
Retention metrics to reduce churn and win back customers
Leveraging customer churn and retention leads to higher customer lifetime value. Understanding these retention metrics is critical for long-term business planning and growth.
Retention
Retention is the most important revenue growth metric
Why high customer churn is the biggest threat to SaaS businesses.