Gross Churn vs Net Churn: Calculator, Formulas, and Tactical Tips
If you can't measure gross churn, you can't improve it. This article will not just show you how to measure it, but also proactively measure it for you with an interactive calculator. And then we will also offer lots of tactical tips alongside tool recommendations to make it happen.
![Calculate Customer Retention Rate and Revenue Retention [Calculator]](https://cdn.getmidnight.com/bab419afbc16473e404109264af00187/size/w600/2024/05/Retention-Rate-Calculator-2.jpg)
